Here you’ll find some helpful information about how to use display advertising when marketing your business globally.
How to approach an international Google Ads campaign
How to choose between Search and Display ads
How to reach the right audience with Display Advertising
How to build a global Display advertising campaign
Other Useful Resources
Review the basics of display advertising with Google Digital Workshop
Freshworks reach for the cloud
Intertaping sees 45% of turnover generated globally with Google Ads
Vaya Life serve up a 30% global increase in lunch box sales
Icelandic Skyr sees UK sales rocket 200% above forecast with TrueView and digital ads
Tracktest.eu gains global business with Google Ads
Zervant grows international user base 200% in one year with Google
Useful Tools & Services
Display Benchmarks Tool
Pull up-to-date industry benchmarks to help you plan and measure the success of your display campaigns: whether you're after Rich Media i...
Google Web Designer
Create engaging, interactive HTML5-based designs and motion graphics that can run on any device, anywhere
Google Marketing Platform
Connect with the right people, in the right moments, with Google Marketing Platform's digital marketing and ad revenue management solutio...
With text-based search ads, graphic display ads, YouTube video ads or in-app mobile ads, you have plenty of ways to reach your export mar...
Google AdWords Express
Perfect for the one-person marketing team -- easy online advertising for businesses looking to increase site traffic and get more transac...
Keyword Planner is like a workshop for building new Search Network campaigns or expanding existing ones, so you can create effective camp...
Partner with online professionals, agencies, marketers, and specialists that have been trained and certified by Google to create the most...
Google Digital Workshop
Free courses on everything from search to social media, to help you grow your business or career. Choose the topics you want to learn, or...