Operational areas

Adapt your talent recruitment for Brazil

Brazil is home to the largest economy in Latin America and one of the largest markets worldwide, with a population of over 200 million. Despite its extreme income inequality and the noted difficulty of doing business due to bureaucracy, there is ample opportunity to invest, with many international companies choosing to establish themselves there. This article discusses the opportunities and challenges to consider when growing your business in Brazil.

The market at a glance

Size of workforce

104M

people

Employment rate

55%

Education rate

13%

Cost of labor

13.4

English proficiency index (world)

#41/80

Low proficiency

English proficiency index (Latin America)

#4/15

Low proficiency

Finding the right talent

Popular local job boards include Catho and Vagas, and international boards Indeed and CareerJet. Not all jobs are advertised online, so expect prospective job applications from candidates sent to you directly.

Things to keep in mind

All companies in Brazil must follow the principle of proportionality, meaning two out of every three of your employees must be Brazilians and earn at least two thirds of total salaries. This imposes restrictions and makes it complicated for foreign workers to enter into the labour market.

Some employment agencies and headhunters exploit the difficult job situation for foreigners by providing fraudulent offers, so conduct your research when choosing which agency to partner with.

After working for the same employer for a year, employees are entitled to up to 30 vacation days, plus eight public holidays and up to four religious holidays.

Sources:

  1. Total 2017 Labour force
  2. % of working age population
  3. % of population (25-44 yrs old) with tertiary graduation rates
  4. Mean nominal hourly earnings
  5. English proficiency index
  6. Labour laws and restrictions-1
  7. Labour laws and restrictions-2
  8. Labour laws