App advertising

Here you’ll find some helpful information about how you can advertise your app in new markets abroad.

Other Useful Resources

Case Study

App Campaigns drive high-value user installations for RecargaPay

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Case Study

App Campaigns build a winning system for Gamebasics

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Case Study

Grab helps Southeast Asia hop on board their transport platform

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Case Study

Modanisa shares its style internationally

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Case Study

Kabam is a winner with launch of Marvel Contest of Champions

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Case Study

Noom grows international revenue 80% through localisation on Google Play

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Video

How Uber tapped into the power of machine learning with App Campaigns

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Video

Ten tips to help you stay on the right side of Google Play policy

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Video

Ten tips to master the Google Play Console

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Video

Ten improvements you can make to your Google Play store listing

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Video

Ten ways to improve your app’s rating

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Useful Tools & Services

Learn to promote your app

Learn to promote mobile apps with Google Ads. An online education program that teaches how to use App campaigns in Google Ads to grow your b...

App Campaigns

With App campaigns, you can promote your iOS or Android app on Google Search, YouTube, Google Play, and more.

AdMob by Google

Google AdMob brings together best-in-class technology in a single platform, so you can gain insights about your users and maximise your ad r...

Google Play Console

Publish your apps and games with the Google Play Console and grow your business on Google Play. Benefit from features that help you improve ...