Localisation

Insights, tips and guides to help you take your business to new international markets. Explore expert resources related to marketing localisation and content localisation. Find out how to connect with your local and overseas customers, and how to plan your approach to SEO localisation, localising content, and more.

Did you know

72%

of consumers spend most of their time on websites in their own language.

82%

of shoppers are more likely to buy if promotional material is in their own language.

44%

of exporters say that localising their website content is a prohibitive factor for growth.

Understand localisation

Prepare your business for international customers with information on translation services, research strategies and more.

Localise your business

Ensure your business is ready to go global by finding the right translators, developing your localisation strategy, localising content and understanding international customers.

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