International keyword planning

A guide to expanding and refining your international keyword lists

International keyword planning

4 Multiply keyword lists to get new keywords

Save the time of manually combining keywords by multiplying two or more lists of keywords. Then, get historical statistics or traffic forecasts for the new list of combined keywords.

For example, you're advertising a chain of luxury resorts. You might have one keyword list of geographical locations and a second list of keywords that describe your resorts as follows:

Keyword list 1 Keyword list 2
Mexico luxury resort
Cabo hotels
Cancun beach resort

We'll combine the keywords from both lists to create new keyword phrases, like Cabo hotels or Mexico luxury resort. Then, you can get traffic forecasts or historical statistics for these new keywords.

How to do it

Use your AdWords account to sign in to Keyword Planner.

  • Click Multiply keyword lists to get new keywords
  • In the List 1 box, enter your keywords, one per line or separated by commas. In the List 2 box, enter a different list of keywords that you want to combine with List 1. Again, enter these keywords one per line or separated by commas. To multiply more than two lists, click the X to add more boxes

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  • Click Get forecasts to get traffic forecasts, like predicted clicks or impressions, for your combined keyword phrases. Or, click Get search volume to get historical statistics, like monthly search volume or competition data, for your combined keyword phrases